by James Ron | Feb 26, 2021 | branding, James Ron, Marketing
If your aim is to reach consumers who buy, you need to first eliminate those who won’t. Not many businesses realize that their greatest critic is the one who buys from them. Marketing isn’t just about sales and using persuasion to close an ideal buyer....
by James Ron | Jan 19, 2021 | branding, Marketing
Social media has gone from something fun to do in spare time to an absolute must-have for marketing. Social media attracts customers and keeps them engaged and informed. If you plan to start a business or currently running one, it’s imperative to keep up with your...
by James Ron | Dec 28, 2020 | branding, James Ron, Marketing
The concept of a brand and a logo are often conflated, and it’s not particularly surprising why. The origin of the idea of brand comes from cattle rustlers and how they would brand their livestock, marking it as their own. A logo often represents the first thing...
